Head of Category job at London Full Time

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Together through our neighbourhood stores, online presence and loyalty scheme, Space NK has built a flourishing community in which to discover beauty. The customer is at the heart of everything we do, and we will always endeavour to offer everything they need to help them explore, experiment, and enjoy our brands.

Head of Category (Maternity Cover)| Space NK, London

Job title: Head of Category (FTC)

Location: Capper Street

Role Overview

The objective of the Head of Category is to lead a multi-disciplinary team of buyers and merchandisers to deliver the customer and commercial growth and profit targets for your portfolio.

Strategic Objectives

· Attract New Customers through our Brands

· Increase Space NK Brand Awareness & Appeal

· Make it Easy for the Customer to Shop

· Retain Customers & Grow their Spend

· Achieve Scale to deliver Profitability

Key Responsibilities:

End to end responsibility of Category commercial performance

· Owner of all customer and commercial KPIs

· Lead Monday trade reporting meeting with category team on all key metrics

· Report to Category Director and other senior management team on category KPIs

Budget, Forecast Development & Reporting

· Develop annual budget + targets for category KPIs

· Deliver intermittent re-forecasts as required for business purposes

· Cascade KPIs and targets (including re-forecasts) to category team

Product Assortment Development

· Responsible for commercial performance of product portfolio

· Oversight of Buyers to ensure product assortment is delivering maximum customer and commercial output

o Identify new trends, brands, products, and range gaps; work with brand partners & identify new brands to bring newness in to address.

o Execute Market Week with all brands to review performance and product pipeline

o Ensure all ongoing brands in portfolio have a joint business plan in place including customer, sales, and margin targets and two-way support plans

o Manage underperforming brands and products through range actions, stock initiatives, marketing initiatives, or e-commerce / store led initiatives

o Develop strategic brand relationships, securing incremental support and investment

Customer Journey

· Oversight of Category Co-Ordinator within category team to ensure they continuously deliver improvements of the onsite customer journey

o Analyse and optimise customer journey within category pages and PDPs

o Identify opportunities for improvements (assets, navigation, descriptions, placements) within owned category pages; this includes but is not limited to PDPs, PLPs, customer navigation, home page placements, or other landing pages

o Ensure new product launches, brand launches, or other collection / landing pages are developed, merchandised, tested and launched accurately and on time

o Develop and report on brand commercial performance during Market Week to identify asks for further improvement (e.g. assets, samples, offers)

· Collaborate with digital marketing, content, and technology departments to identify these opportunities and execute tests and/or site improvements

Weekly OTB Sign Off

· Review department WSSIs weekly with category Merchandiser including all metrics

· Review OTB weekly to ensure intake flow into the business is in line with target

Stock efficiency & Stock Health Management

· Oversight of category Merchandiser to ensure stock is managed efficiently and effectively to deliver a positive customer experience within the stock investment targets

o Ensure category stock ownership is in line with target

o Identify availability challenges and risks and develop solutions to improve availability – by brand, by channel, by SKU grade

o Identify areas of overstock or excess within each channel and develop strategies to move or exit underperforming stock

o Work with stores, warehouse, finance to execute stock initiatives

o Partner with e-commerce team to identify quick win actions to impact stock health

o Execute audits with brands to review stock performance and identify asks and targets

o Report on supplier compliance and lead claims process

Marketing, Promotional Planning & Reporting

· Create single category view of product and brand pipeline post Market Week – collaborating with category team and prioritising commercial and customer metrics

· Pitch A-launch priorities to Category Director, Chief Commercial Officer and Chief Marketing Officer in 2x per year pitch process for marketing prioritisation

· Collaborate with Marketing department to develop business Trading / Marketing Calendar including promotional and marketing plans

· Create briefs required for any category-led initiatives to inform total business

· Measure and report on performance of category-led initiatives

Margin Management

· Monitor and report weekly on Intake Margin, Discount Spend, Trading Margin

· Continuously identify opportunities for margin enhancement – buy in negotiations; marketing or promotional income; cost savings initiatives; assortment mix optimisation

Internal Leadership & Stakeholder Management

· Ensure all key category initiatives are proactively communicated to other key departments

· Partner with other departments to deliver on their objectives as needed

· Proactively identify opportunities for business improvement

· Actively participate in wider Heads of group sessions such as away days, monthly stand ups, period review

Team Development

· Establish team culture which is entrepreneurial and action-oriented supported by analytics

· Establish clear KPIs and objectives for each member of the team

· Ensure clear development plans are in place for each individual

· Hold regular development meetings with direct reports; ensure all team members are receiving regular development feedback

Qualifications, Knowledge and Experience:

· Strong leadership capability and ability to strategically direct for your area and cascade business objectives through the team and wider business

· Strong commercial acumen – comfortable with analysing data, identifying patterns, and brainstorming solutions

· Strong people skills with a focus and drive to build strong relationships both internally and externally

· Proactive, entrepreneurial, self-starter who can identify…