Freelance Social Media & Marketing Assistant – Construction / Home Improvement Company job at Sutton Coldfield Full Time

Midlands Design & Build is a construction and project management company helping homeowners across Birmingham, Sutton Coldfield and the wider Midlands with extensions, loft conversions, renovations, kitchens, bathrooms and full project management from design to completion.

We are looking for a creative, reliable and motivated Social Media & Marketing Assistant to help set up, manage and grow our online presence across Instagram, Facebook and TikTok.

This role would suit someone who understands short-form video content, social media growth, video editing, captions, adverts and lead generation.

The main aim is not just to post content — the goal is to make Midlands Design & Build look professional online and help generate genuine enquiries from homeowners looking for building work.

What You Will Be Helping With

• Setting up Instagram, Facebook and TikTok accounts
• Managing the social media pages long-term
• Editing existing construction/site videos
• Creating short-form videos for TikTok, Instagram Reels and Facebook
• Adding captions/subtitles
• Adding text overlays and calls-to-action
• Adding music and professional finishing touches
• Creating branded intro/outro sections using our logo and brand colours
• Making TikTok/Reels-style adverts from existing footage
• Creating 10–20 short clips from video footage each month
• Posting content regularly across all platforms
• Writing captions and hashtags
• Helping create paid adverts for Instagram, Facebook and TikTok
• Helping turn video views into real enquiries and leads
• Tracking which videos and adverts are performing best
• Suggesting creative ideas to attract homeowners

What We Already Have

We already have:

• Company logo
• Website
• Brand colours
• Existing construction/site videos
• Business contact details
• Clear services and target areas

We need someone who can take this and make the company look professional, active and trustworthy online.

Our Services

Midlands Design & Build helps homeowners with:

• Extensions
• Loft conversions
• Renovations
• Kitchens
• Bathrooms
• Full project management
• Design to completion support

Our key message is:

“We manage your project from design to completion — stress free.”

Who We Are Looking For

The ideal person should be:

• Creative and confident with social media
• Experienced with Instagram, Facebook and TikTok
• Able to edit short videos/Reels/TikToks
• Good at writing captions and hooks
• Able to create professional-looking content
• Reliable and organised
• Able to work independently
• Interested in property, construction, interiors or home improvement
• Able to think of ideas to help generate leads

Experience with construction, property, real estate, home improvement or local service businesses would be a big advantage.

Voiceover / Video Content

We are also interested in someone who can help with:

• Adding voiceovers to videos
• Arranging a UK/British voiceover artist if needed
• Creating advert-style videos
• Creating professional video content that can be used for both organic posting and paid adverts

How To Apply

Please send:

• A short introduction about yourself
• Examples of social media pages, Reels, TikToks or adverts you have worked on
• Whether you can edit short-form videos
• Whether you have experience with construction, property or home improvement content
• What package/monthly price you would suggest
• Whether you can help with paid adverts and lead generation
• How you would help a new business grow from zero followers

We are looking for someone who can work with us long-term and help turn Midlands Design & Build into a strong, professional brand online.

Experience

• Proven experience in social media management and content creation.
• Strong understanding of public relations principles and techniques.
• Excellent written communication skills with an eye for detail.
• Ability to work independently, meet deadlines, and manage multiple projects simultaneously.
• Knowledge of digital marketing tools and analytics platforms is desirable but not essential.
• Prior experience within the construction or home improvement industry is a plus but not mandatory. This role offers a flexible schedule suited for individuals eager to expand their marketing expertise within a dynamic industry environment while contributing to the growth of a reputable company.

Work Location: Hybrid remote in Sutton Coldfield (West Midlands)